The Pillar UE stands upon.

CO: Usama Aftab

“I believe a system should work in proper manner. There’s no point to work like a sheep or to be in a same mode. The life to me, means achievement. To break the pattern, we live & work. There’s a lot to explore and experiment.

This was the rebellious, Critical and constructive thinking that lead me start Usama Electronics. I was never interested to be in the same framework that my family has already established. I needed to keep the passion alive & make a mark. I felt the huge space in the electronics/appliances industry, especially the service & after sales services block. The setup of market before UE was simple to do retail and earn. Usama Electronics filled the dry space with a lively environment and presented the customer service model to the market & still is well known for this.

This is still the aim. The Aim stand there with max network all over Pakistan with same quality of services.”